Design Thinking Mastery

Overview

Design Thinking refers to the cognitive, strategic and practical processes by which design concepts (proposals for new products, services, machines, etc) are developed. Design thinking starts with real empathy — putting yourself in your customer's shoes to understand problems and uncover new and unexpected solutions.

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Why Design Thinking Now?

Today the new age technology has grown leaps and bounds and many start-up companies leverage the technologies to address business pain areas. But traditional companies have challenges on how to take-up the digital transformation projects to come out with innovative products and services. The service providers also do not have ready-made innovative solutions to offer. Design Thinking comes handy to solve this kind of wicked problem.

Workshop Methodology

Workshop would be conducted through interactive class room sessions using Slide decks, Multi-media Video Clippings, Case studies, Interactive Games, and other relevant props.

Course Content

  • Introduction

  • Empathy

  • Definition

  • Ideation

  • Prototyping

  • Testing

  • Applications of Design Thinking

Key Takeaways

At the end of the workshop, the participants will be able:

  • To be aware of the changing economy

  • To know the significance of innovation

  • To understand the 5 step process of Design Thinking

  • To empathize with the customers

  • To come out with innovative ideas using structured approach

  • To apply Design Thinking in the business

Workshop Duration

3 Hours. However based on the needs of the customers, this can be varied from 1-8 hours.